“You See. You Read. You Hear”

The Convergence of Media on Radio and the Transformations in the Leisure Experiences of Soccer Supporters-Listeners

Abstract

The objective of this study is to understand the perceptions of individuals about the act of listening to soccer on the radio, taking as a reference the comparison with other media and the transformations that technology - especially the internet - has brought to radio broadcasts. Considering that this action is part of the leisure of many brazilians, our study is the result of a combination of bibliographic and field research, with its empirical part carried out through a questionnaire answered by 20 listeners from Rádio Inconfidência (BH/MG). The result shows that the radio is seen as a way of communication that allows a closer relationship between the public and the transmitters of sports disputes. In this context, new technologies are placed as tools that strengthen these ties, making possible to increase the participation of the listener during the broadcasts and raising the fan's identification with the broadcaster.