PARTY IN SPORT: CONSTRUCTION OF ENTERTAINMENT IN RODEO
Keywords:
Leisure activities, Sports management, Sporting spectacle.Abstract
The study described rodeo and tries to understand the internal logic of its production as a leisure offer. Data were collected through participant observation at the Colorado Rodeo and interviews with rodeo hosts. Results are presented at four levels: (1) Global production of rodeo circuits; (2) The impact of the Rodeo Party on the city’s daily life; (3) The modus operandi in competitions; (4) The synergy between extramural space of the park, the fair, sports, and concerts. We conclude that, in order to join entertainment and sport at the rodeo, a process of rationalization of spectacle takes place, founded on a unique way of communicating with the audience and combining archaic elements of rural culture with modern entertainment technologies.