Intersections between Neoliberalism and Musical Creativity: A Historical Analysis
Abstract
In this article, we present a global view of the historical and sociocultural panorama that governed the understanding of musical creativity in the West, glimpsing the elements that made possible the emergence of a “neoliberal sense of creativity” and its actions in the field of music. Methodologically, this investigation applied a qualitative and interdisciplinary bibliographic approach, covering the areas of music history and copyright, sociocultural and psychoanalytic studies on neoliberalism, and investigations in psychology and philosophy. The results show a junction between musical creativity and neoliberalism, in which the value of individual creativity is intrinsically linked to the capacity for entrepreneurship. Such association comes from a process of conceptual transformation in which craftwork changes into artistic work, which, in turn, becomes a commodity inserted in the context of the cultural industry. Symbolic constructions of musical creativity based on socioeconomic criteria were recurrent in the different analyzed historical areas.
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Copyright (c) 2023 Luciano da Costa Nazario, Rheuren da Silva Lourenço
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