Phaticity and politeness in of YouTube video tutorials

Authors

DOI:

https://doi.org/10.1590/1983-3652.2023.46959

Keywords:

Phaticity, Politeness, Verdicts, Tutorial videos

Abstract

The aim of this study is to investigate how/if phatic communication (Zuckerman, 2016) serves to foster the production of non-official verdicts (Austin, 1975; Labinaz; Sbisà, 2021; Locher; Watts, 2005; Miller, 2008) in YouTube tutorial videos. The data were collected in April and May 2020 among the most watched videos in the field of basic informational technology. The analysis followed the qualitative method, and aimed at identifying the resources linked to relational politeness and phatic language in the veredicts. Our results revealed that the verdicts were performed in these videos with the aim of legitimizing the information imparted, which was also done together with the resources associated with politeness and relational work. The role of phatic communication was also asserted in the data as a significant feature of non-official communication in the digital sphere.

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Author Biography

Ana Larissa Adorno Marciotto Oliveira, Universidade Federal de Minas Gerais, Faculdade de Letras, Belo Horizonte, MG, Brasil

Doctor in Linguistics. Researcher and Professor at the undergrade and undergraduate levels at the Federel University of Minas Gerais (UFMG), Brazil.

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Published

2023-11-07

How to Cite

OLIVEIRA, A. L. A. M.; MARQUES, J. P. Phaticity and politeness in of YouTube video tutorials. Texto Livre, Belo Horizonte-MG, v. 16, p. e46959, 2023. DOI: 10.1590/1983-3652.2023.46959. Disponível em: https://periodicos.ufmg.br/index.php/textolivre/article/view/46959. Acesso em: 27 may. 2024.